Born in Verona in 1962, he graduated from Bocconi University in Business Administration and in 1987 he began working at Procter&Gamble where he held roles of increasing responsibility: in 2004 he was appointed Chief Executive Officer of the United Kingdom & Ireland and in 2007 he became President of Western Europe of P&G.
In 2012 he received the Alumnus of the Year award from Bocconi University.
He continued his career at P&G where in 2015 he assumed the role of Group President, Global Fabric & Home Care and Baby & Feminine Care. Furthermore, from 2010 to 2017 he was Independent Director of Safilo S.p.A.
In 2017 he became a Board member of the multinational Hero, of which he has been Chairman since 2019.
President of Angelini Consumer s.r.l. and Board Member of MyFamilyPlace Shop S.p.A., since 1st January 2019 he has been a Board Member of Angelini Holding S.p.A.